Privacy Notice


COLLECTION OF INFORMATION & USE THEREOF

It is Magma Diamond Tools' policy to respect and protect the privacy of visitors to Magma Diamond Tools' website. Accordingly, Magma Diamond Tools DOES NOT extract without permission personal information about its visitors or their computer at any time while on Magma Diamond Tools' website. Magma Diamond Tools will, however, analyze information about our visitors as a group to make our website better, but visitors are not individually identified when we do this.

Magma Diamond Tools will collect personal information such as names, home addresses, e-mail addresses, age, etc., but only when a visitor voluntarily gives it to us in the process of ordering subscriptions to the Magma Diamond Tools newsletters or registering with the Magma Diamond Tools website. This information is used internally by Magma Diamond Tools to fulfill your requests and for marketing and research purposes. Magma Diamond Tools will NOT sell, rent or give a visitor's personal information to any third party unless Magma Diamond Tools asks for and receives the visitor's permission at the time the personal information is collected. Magma Diamond Tools does however, share aggregate information about the users of Magma Diamond Tools' website with our advertisers, business partners, sponsors and certain others. As mentioned above, this aggregate information is used to develop, improve and customize Magma Diamond Tools' website to better serve visitors to our website. Where www.magma.com's information collection activities involve children, www.magma.com provides special privacy protections.

Magma Diamond Tools is committed to protecting the online privacy of children. In accordance with the Children's Online Privacy Protection Act ("COPPA"), Magma Diamond Tools will not knowingly collect any personally identifiable information from children under the age of thirteen (13) without first obtaining parental consent. Prior to providing any personally identifiable information (your name, email address, address, phone number etc.), either by placing an order for merchandise, setting up a www.magma.com account, or participating in any other activity offered through the www.magma.com site, children under the age of thirteen (13) must have a parent or legal guardian complete and return (by mail or fax) a Parental Consent Form to www.magma.com - Magma Diamond Tools, 1325 South International Parkway, Lake Mary, FL 32746. The consent form states that the child's "Parent" or "Legal Guardian", by his or her signature, consents to the collection and transfer of the child's personally identifiable information. Consent may be revoked by completing a "Magma Diamond Tools Revocation of Parental Consent Form" and sending it to the address or fax number above.

In compliance with COPPA, Magma Diamond Tools is sensitive about children consulting with parents or guardians before furnishing personal information or ordering anything online. It's also Magma Diamond Tools' intention to adhere to the Children's Advertising Review Unit (CARU) Guidelines on Internet advertising with its special sensitivities regarding solicitations to children under thirteen (13). Magma Diamond Tools encourages parents/guardians to supervise and join their children in exploring cyberspace. Magma Diamond Tools is proud of its website and believes that it is suitable for Magma Diamond Tools fans of all ages.

Please note that if a parent does not permit www.magma.com's use or collection of personally identifiable information or has instructed Magma Diamond Tools to delete personally identifiable information, a child's participation in those www.magma.com activities for which the personally identifiable information has been requested may not be possible.

Magma Diamond Tools will not disclose information collected from children under the age of thirteen (13) (or from adults for that matter) to third parties unless indicated otherwise or in special cases where Magma Diamond Tools has reason to believe that disclosure is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference (whether intentionally or unintentionally) with Magma Diamond Tools' rights or property or anyone else who may be harmed by such actions or if required by law.

Magma Diamond Tools recommends that parents/guardians monitor and supervise the online activities of their children and to consider using available parental control tools which can prevent children from disclosing their name, address, and other personal information without parental permission. Visitors to Magma Diamond Tools' website who are under thirteen (13) years old should not be submitting any personal information like their name, address, e-mail address, phone number etc. without a parent's or guardian's permission.

COOKIES

Magma Diamond Tools uses "cookie" technology to enhance a visitor's online experience by making it easier to navigate through our website or to make an activity work better.

Cookies are small pieces of information or files that a website puts on a computer's hard disk for record-keeping purposes. Cookies allow a computer to "remember" information from our website for future use. The use of cookies is an industry standard and is practiced by most major websites.

Magma Diamond Tools DOES NOT use cookies to collect or record personally identifiable information about visitors to www.magma.com. Magma Diamond Tools uses information collected by cookies to learn about our visitors' preferences, so that we can make our website better. The information is about our visitors as a whole, not about individuals.

REQUESTS FOR FEEDBACK

www.magma.com may request feedback from visitors regarding an activity or piece of content on the www.magma.com website. Feedback is used for internal purposes only, and any personally identifiable information that is accidentally submitted is deleted.

ADVERTISEMENTS AND LINKS

www.magma.com may include advertisements and/or links to websites operated by third parties that are not sponsors and are not affiliated with Magma Diamond Tools. Magma Diamond Tools tries to make sure that when there are links off the Magma Diamond Tools website, they are working and lead visitors to interesting, fun and informative areas. However, it is hard to guarantee what exactly is presented on other sites or where links elsewhere may lead. Magma Diamond Tools is not responsible for the content, practices, or information provided or requested on websites operated by third parties. Further, advertisements on and links to or from www.magma.com do not constitute sponsorship, endorsement, or approval by Magma Diamond Tools of the content, policies, practices or products or services offered on these websites. www.magma.com will always mark advertisements as advertisements and will display and notify visitors when they are leaving www.magma.com.

Parents/guardians should check each website's privacy policy and terms of use in order to understand their policies and practices regarding the collection and use of personally identifiable information. Magma Diamond Tools also suggests that parents/guardians review the privacy policies of all websites that their children visit, including those websites linking to or from the Magma Diamond Tools websites. Information provided to those websites will be subject to the privacy policy posted at that website.

SECURITY

The importance of security for all personally identifiable information associated with www.magma.com visitors is of utmost concern to us. Magma Diamond Tools exercises great care and implements a variety of technologies to make the Magma Diamond Tools website as secure as possible against unauthorized access and to protect the information visitors choose to provide to us. Magma Diamond Tools periodically reviews and updates these measures. Unfortunately, no data transmission over the Internet can be guaranteed to be one hundred percent (100%) secure. As a result, while Magma Diamond Tools strives to protect a visitor's personal information, Magma Diamond Tools can not ensure or warrant the security of any information transmitted to us or from our online products or services, and a visitor does so at his/her own risk. Magma Diamond Tools uses the industry standard, SSL (secure socket layer) encryption when credit card information is transmitted to us.

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